SBDC Building Business Acumen - From Insight to Impact: Financial Fundamentals for Non-Financial Leaders

SBDC Business Strategy Clinic – Solutions for Entrepreneurs and Enterprises Alike
3-Month Class Series: Building Business Acumen – From Insight to Impact

Running a business isn’t just about hustle—it’s about smart decisions, clear strategy, and knowing how today’s moves shape tomorrow’s results.

The SBDC Business Strategy Clinic is a monthly, hands-on experience designed for entrepreneurs, business owners, and organizational leaders who want to think more strategically and grow more sustainably. Each clinic day kicks off with a 60-minute educational class (11:30 AM - 12:30 PM) focused on building real-world business acumen, followed by two hours of individualized client follow-ups (12:30 PM - 2:30 PM) to apply insights directly to your business.
 
This brown-bag, working-session format blends learning with action—so you don’t just leave inspired, you leave aligned, informed, and ready to move.
 
Whether you’re launching, scaling, or recalibrating, this series equips you with the mindset, tools, and decision-making skills to turn insight into impact.

Financial Fundamentals for Non-Financial Leaders (60 Minute Educational Session)
Objective: Build confidence reading the numbers that drive your business.
You don’t have to be a CFO to understand your financials—but you do need fluency to lead effectively. This session demystifies financial statements and helps you see what the numbers are really telling you.
You’ll learn:

• The basics of income statements, balance sheets, and cash flow
• The critical difference between profit and cash
• Key performance metrics like gross margin, ROI, and break-even analysis

• Analyze a sample company’s financials to identify strengths, red flags, and growth opportunities.
• Ideal for decision-makers who want clarity, not confusion, when it comes to money.